Branding is a huge idea that extends its reach into every aspect of a business. While a logo is definitely a part of a company’s brand, it does stand alone as it’s own piece of work. Several logos go on to live long lives, while others get shuffled into new things in the creative process. Here are a number of logos of mine that are out in the world as well as others that never made it. I love the work that goes into them all. It’s such an investigative process with the client in making a symbol of their mission and service.